Virtual pet

A Tamagotchi-style pet for your phone

Hatch an egg, feed it, play with it and watch it grow. Pimori keeps everything you loved about a pocket pet and drops the part where it dies.

A lime Pimori cheering between two halves of its eggshell

The Tamagotchi feeling, on your phone

The magic of a Tamagotchi was simple: a tiny creature that needed you. You checked on it between classes, fed it, played with it and watched it grow into something you didn't quite expect. Pimori keeps that loop and puts it on the phone you already carry.

A short history of virtual pets

Bandai released the first Tamagotchi in Japan in November 1996, and it reached the US and Europe in 1997. It was an egg-shaped keychain with three buttons and a pixel creature that got hungry, needed cleaning up after, fell ill and grew up differently depending on how well you looked after it. It was such a hit that plenty of schools banned them, because they beeped in class.

Lots of pets followed. Bandai's Digimon devices added battles. Neopets moved pet care to the web in 1999. Nintendogs put a puppy on the Nintendo DS in 2005. Phones brought a quieter kind of cozy: Neko Atsume, in 2014, let you leave out food and simply see which cats turned up.

The Tamagotchi never really left. Bandai keeps making new devices, such as Tamagotchi Uni in 2023 and Tamagotchi Paradise in 2025, and there's an Apple Arcade game, Tamagotchi Adventure Kingdom. The core idea has lasted almost thirty years for a reason: it feels good to be needed by something small.

A spotted Pimori egg sitting still, wobbling, cracking with a sprout poking out, a lime Pimori peeking from the shell, and finally the Pimori cheering among confetti
Every Pimori starts the classic way: an egg that wobbles, cracks and hatches.

Care, moods and growth stages

Your Pimori has three needs: snacks, rest and play. They drift down over the day, and its mood shows you which one it wants. Hungry is very obvious (there's a rumble). Sleepy means it's time to tuck it in. Bored means it wants a game. When everything's topped up, it's simply content.

Six lime Pimori moods labeled happy, excited, love, sleepy, asleep and hungry
A few of its moods. There are more, including thinking, proud and mischievous.

Every bit of care earns sparks. Sparks are two things at once: money for decorating its room, and growth. As sparks add up, the sprout on its head grows through five stages: Seedling, Sprout, Bud, Bloom and Radiant. The body never changes shape; only the head grows. Sparks per day are capped, so nobody can grind to Radiant in an afternoon. A few visits on most days count for more than one marathon session.

Pimori growth stages from left to right: Seedling, Sprout, Bud, Bloom and Radiant
Seedling, Sprout, Bud, Bloom, Radiant. The body stays the same; the sprout on top grows.

The three bloom forms

At Radiant, your Pimori blooms into one of three forms. Which one depends on how you raised it, a bit like the old toys where care decided what your pet grew into.

Three lime Pimoris side by side: Starbloom with a glowing star flower, Moonpetal with a crescent moon and Sunburst with a sunflower
Starbloom, Moonpetal and Sunburst.

There's no wrong form and no best one. It's a bit of a personality quiz: the form says something about how the two of you spent your time.

Every egg is a gamble (a free one)

Your Pimori's color is rolled once, at hatch, and it keeps it forever. The odds are the same for everyone, and rare colors can't be bought.

Want to try your luck? Hatch a sneak-peek egg on the home page. It lasts for your visit, and you can save its card.

What "never dies" means in practice

In the classic toys a neglected pet could die, and plenty of us still remember the guilt. A Pimori can't. Here's what actually happens when life gets busy:

  • Needs stop dropping. They drift for about a day and a half, then hold. Low needs change its mood and greetings, never its health or its growth.
  • Dust bunnies move in. One for each day away, up to three. Tap them to tidy up.
  • It sulks. After more than a day away it gets lonely, crosses its arms and gives you a very pointed look. Feed it, play or just say hi, and you're forgiven.
  • Your days together wait. The count pauses instead of resetting.
A lime Pimori sulking with crossed arms under a grey cloud, next to dust bunnies, an empty pink bowl and a crossed-off calendar
Drama, not guilt.

Going away for a while? Turn on "Pause daily rhythms" and your Pimori waits for you: no drifting needs, no dust bunnies, no sulking. Turn it off when you're back.

What's different from a classic virtual pet

It never dies

In the classic toys a neglected pet could die. A Pimori just sulks: dust bunnies, an empty bowl and a very pointed look. Pat it once and you're forgiven. Going away? Pause it.

It talks back

Pimori has an AI brain. Tell it about your day and it remembers, sets reminders you confirm and checks in when it matters.

It has friends

At launch, your pet can visit the pets of friends you invite, trade snacks and presents, and come home with gossip.

Playing with friends

Old-school virtual pets let you connect two toys. Pimori does the phone version, with the people you actually text. Friends connect only by invitation: you send a link and they accept.

Friends and sleepovers arrive with the public launch. The free version includes a close friend and a weekly sleepover, and Pimori Plus adds more friends and a sleepover every day. Nothing you tell your pet is passed to a friend's.

What a day with Pimori looks like

A morning hello with what's on today. A snack and a quick game when you have a minute. Finds and postcards when it's been out exploring. An evening check-in. None of it is mandatory, and a few short visits are plenty.

Tamagotchi is a trademark of Bandai. Digimon, Neopets, Nintendogs, Neko Atsume and Apple Arcade are trademarks of their respective owners. Pimori is an independent app and isn't affiliated with or endorsed by Bandai or any of them.

Questions

Is Pimori an official Tamagotchi app?

No. Pimori is an independent virtual pet app inspired by the same kind of care loop. It isn't made by or affiliated with Bandai.

Does my Pimori die if I forget it?

Never. Miss a couple of days and it sulks: dust bunnies, an empty bowl and a very pointed look. Pat it once and you're forgiven. Going away? Pause it.

Can I pause my Pimori?

Yes. Turn on Pause daily rhythms before a trip and its needs, dust bunnies and sulking all wait until you turn it off.

What are the growth stages?

Seedling, Sprout, Bud, Bloom and Radiant. At Radiant it blooms into Starbloom, Moonpetal or Sunburst, depending on whether you mostly explored, cared and talked, or played games together.

Can I pay for a rare color?

No. Your pet's color is rolled once when it hatches, with the same odds for everyone, and there are no paid loot boxes.

Is Pimori free?

Yes. Pimori will be free to download and play, including hatching, caring for your pet and reminders. An optional subscription, Pimori Plus, will add extras.

Which phones will it work on?

Pimori is in private beta on iOS, with Android to follow. There's no launch date yet.